Year End Retail Sales Push
November 22, 2011
A major automotive manufacturer is once again partnering with Zone Marketing Group to support a key year end retail campaign.
Zone Marketing Group is providing support to activate a key year end campaign. This event winds up a record sales year for this manufacturer. So the challenge to Zone Marketing was to deliver a cost efficient program that is a critical tool to help achieve their projected sales targets.
The program was designed to drive qualified traffic to dealerships with a fun interactive game of chance and to create a selling atmosphere in the dealership.
Zone Marketing Group Key Advantages for this client:
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Previous experience executing these types of programs
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A familiar and easy to use dealer interface
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Efficient implementation for fast in-market deployment
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Designed for 24/7 reporting and monitoring
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Significant process improvements year over year
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Flexible program that carries current event theme and creative elements
About Zone Marketing Group Ltd:
Zone Marketing Group is a full service interactive event marketing company that specializes in capturing consumer data onsite at events and converting that data into loyal customers via timely and relevant post event communications. Our business is all about making a personal connection between consumer and brand. We do this at auto shows, shopping malls, sponsorships and retail events. Founded in 2006, Zone Marketing Group is a private company headquartered in Aurora, Canada. For more information, please visit ZoneMarketingGroup.ca or contact Dennis Pitselis, President of Zone Marketing Group at 416-522-3858 or dpitselis@zonemarketinggroup.ca
