Toronto, June 14, 2010
5 Major Automotive Manufacturers Contract Zone Marketing Group to support their 2010 Auto Show Season!
Zone Marketing Group was chosen to manage the activation and data collection activities for 5 major automotive manufacturers in Canada for the 2010 auto show season.
"We handled the activation for a total of 7 brands this year, working directly with 5 manufacturers to maximize their auto show investment. Our activation experience and methodologies support a wide range of vehicles, everything from affordable entry level to high-end luxury models." says Dennis Pitselis, President of Zone Marketing Group.
"Our unique approach ensures maximum through-put at each interactive terminal while our customer engagement process helps build traffic and excitement on the show floor. Over the last 5 years we have found that most consumers appreciate the extra attention they receive in the non-threatening environment of the auto show."
Zone Marketing Group's post event email communications are designed to match consumers with the vehicles that match their needs. "Our post event email communication system is designed to provide consumers with information that is relevant to them which ultimately drives qualified dealer traffic. It is a win-win situation."
Through Zone Marketing Group's Hot Lead Filtering System, interested consumers (that have opted-in to receive for more information) are sent to dealerships for follow-up. "Our proprietary hot lead filtering system ensures that the dealers receive information from consumers that demonstrate a real interest in purchasing a vehicle. Dealers really appreciate this extra step to help make their selling efforts more efficient and targeted. "
This year has been a tremendous year for Zone Marketing Group. "2010 has been a year of explosive growth. We are fine tuning our processes with a view on delivering tremendous added value to our clients. We have a lot of exciting programs that we are in the process of working on in 2010 and we are excited about the prospects for 2011."
About Zone Marketing Group
Zone Marketing Group is a full service interactive event marketing company that specializes in capturing consumer data onsite at events and converting that data into loyal customers via timely and relevant post event communications. Founded in 2006, Zone Marketing Group is a private company headquartered in Newmarket, Canada. For more information, please visit ZoneMarketingGroup.ca or email us at info@ZoneMarketingGroup.ca |
